By John Sciacca July 29, 2014
Having had the “luxury” of working out of a showroom for the past 16 years, I often wonder, if we were opening our business now, would investing in a showroom make the most business sense? Or would a more streamlined approach make us more fiscally successful?
By Patrice Samuels July 28, 2014
High-profile online security vulnerabilities like the Heartbleed Bug and frequent reports of identity theft and device hacking have prompted consumers to be more protective of their personal data and more aware of the risks that come with connected devices.
By Heather L. Sidorowicz July 24, 2014
We as a society are finally coming full circle, with big business practices giving way to localized and personalized business. We are in the “Walmart generation,” and while it has been cool to save a buck or two, we are getting sick of just being a number these days. Cheap is cool, but human is better.
By John Sciacca July 23, 2014
If you’ve been in this business for any length of time, say before 2005, then you likely experienced the inverted-V of the blessings, bad times, (hopefully) back-to-blessings period of the economy’s effects on your business. Hopefully through the down time, you did learn some “lessons” that helped you to rebound and ultimately become a better installer, employer, and company altogether. Here are six lessons our company learned during the “bad times."
By Heather L. Sidorowicz  July 17, 2014
As time moved forward and I shouldered more and more responsibility, my husband and I decided it was time to grab destiny by the hand and leap into the abyss of the unknown. Since it is still standing six months later, I’ve decided to make the announcement official.
By Todd Anthony Puma July 16, 2014
I spoke with my friend Mark at Home Theater Advisors to get his thoughts and perspectives on what he wants to get out of the CEDIA EXPO 2014. I want to share his plan with the rest of you. 
By John Sciacca July 15, 2014
As I prepare invoices now, I start running it through a mental filter I like to call WWJD: What Would John (me) Do? Essentially I ask myself, “If I were to get this bill, how would I feel about it?” Would I think it was fair? Would I feel like I was a valued customer? Would I understand why I was being charged for something? Would I want to continue doing business with this company? It’s a pretty simple barometer that often helps me to re-word things, clarify things, and sometimes adjust the price for things.
By Lindsey M. Adler July 10, 2014
HRA was on full display during the recent High Resolution Audio Listening Experience in New York. But it still came as a shock for me to hear an engineer say that he thinks analog “sucks.”
By Heather L. Sidorowicz July 09, 2014
How we handle the installation process both before we ever begin a project and after we hand over the keys to the kingdom greatly determines how these flaws will be felt. Here is how you can attempt to avoid frustration and mass hysteria.
By John Sciacca July 08, 2014
Regardless of your personal take on Sam Adams beer, Jim Koch’s Boston Beer is now the largest craft beer maker on the market with over $600 million in annual revenue and a 1 percent share of the U.S. beer market. What can we learn from this?

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The Pros and Cons of Owning a CI Showroom
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By John Sciacca

The Internet of Things: Tech Support Concerns in Today’s Connected Home
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Business Lessons Learned from the ‘Bad Times’
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What I’ve Learned After Six Months of Owning My Company
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By Heather L. Sidorowicz


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