Miramar, FL -- SIM2 USA is pleased to announce the appointment of WSR Sales as its new representative in Florida, effective immediately. The three managing partners of WSR Sales Robert Thompson, Adam Bielobockie, and Bob Lewis bring a total of over 60 years of experience in the audio/video industry.

SIM2 selected WSR Sales for its glowing reputation among the specialty A/V retailers and custom integrators in Florida, said Charlie Boornazian, SIM2s VP of sales and marketing. Their passion for the industry and knowledge of the territory are critical to our continued growth. We are expecting new energy and outstanding sales results. WSR is ready for the challenge.

WSR Sales, Inc. is a Florida-based company representing manufacturers that are best in class and bring superior products or services to the A/V industry. Its mission is to provide the custom AV dealer with the best solutions available today. WSR was formed in response to the need for a next-generation rep firm to help the custom integrator keep up with this ever-changing industry.

Our team is excited to represent SIM2 in the state of Florida, said Robert Thompson, President of WSR Sales. We feel that our mission perfectly complements SIM2s goals and we look forward to contributing to the companys success.