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DIY Manufacturers: Meet Us in the Middle

By Jason Griffing | November 30, 2016

If you are a maker of a DIY product, there’s ample opportunity for partnerships here. But if you’re looking for sustainable success with a professional channel, then there a few key things you should understand.

Forward-Facing Customer Service

By Ira Friedman | November 30, 2015

Admit that you’re in the service business. Understand service is not the transactional side of your business, but the manner in which you conduct those transactions.

Is it Time to Rethink the Showroom?

By Ira Friedman | June 9, 2015

I’ve visited dozens of dealerships that had installed a theater and vignettes in years past, and for the most part, their demo facilities were either hobbled, in disarray, or sheepishly converted into temporary storage rooms.

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Photo GalleriesMore Galleries >
BP900 Family

The full BP900 speaker family

Full Shot

BP9060 Bipolar Tower Speaker

At the Base

A close up of the base of Definitive Technology’s BP9060 and its height-channel module

Logo Glamor

The iconic Definitive Technology logo.

From Above

Looking down at the Definitive Technology BP9060 Bipolar Tower Speaker

At Home

An example of the BP9060 speaker towers at home.

CS9080

The CS9080 component center channel speaker

CS9080 2

The back panel of the CS9080

CS9080 3

A width up shot of the CS9080

A90

The A90 component height modules

A90 Integrated

The A90 height module integrated with the BP9060 tower speaker