Joined: 8/6/2008
Posts: 12
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According to an article in USA Today,
one Sony Blu-ray model recently became Amazon.com's fourth-top-selling
electronics device after it cut the price to $222. Consumers
willing to brave the crowds flocking to Wal-Mart the day after Thanksgiving also found a Magnavox
model for a Black Friday price of $128, down from $198.
The
studio-backed Digital Entertainment Group hopes to improve disc sales
with a $25 million ad campaign promoting Blu-ray on TV, online and in
movie theaters through January. Is all of this price cutting and promotion also good for your business as a custom integration specialist or has Blu-ray become the new low-margin product that will only get "shopped" by even your best high-end clientele? Is Blu-ray going to last or are media servers and digital downloads really the future of 1080p content?
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