By Heather L. Sidorowicz May 16, 2013
You’ve met with the client. You’ve demonstrated the system for them. You’ve gone over the quote line by line, but they’re still on the fence. Mr. Ziglar, an American author, salesman, and motivational speaker, has simplified sales hiccups for us.
By Heather L Sidorowicz May 09, 2013
There was a time that I looked for talent in my new employees without
worrying about them having a good attitude. I believed it was worth the
trade off. Work is work, right? It doesn’t have to be a happy place. It
is called work for a reason. The clients didn’t complain. The work got
By Heather L. Sidorowicz May 01, 2013
When I go to a client’s house to do an estimate, I ask where their phone is at that moment. Eight out of 10 times it is “on their person.” That means that they are carrying around the potential for a keypad, remote, lighting control interface, door lock, and alarm keypad. It is up to us to integrate it, unleashing the power they already have in their hand.
By Heather L. Sidorowicz April 25, 2013
On a custom integration project, it is too easy to skip the last 10 percent of the job. The client is still happy enough. Certainly they are happy enough not to complain. But, if you want them to be raving about you to their friends, you need to kick it up to the next level. Here are five examples of how to impress your clients with the best “last 10 percent” possible.
By Heather L. Sidorowicz April 11, 2013
It’s easy to get caught up in the frustration of “the price match” or online shopper who’s attempting to pick your knowledgeable brain. To add insult to injury there is continued talk of mass-market automation, with even CEDIA posting an article last month asking our industry, “Are Mass-Market Home Automations Systems a Threat?”
By Heather L Sidorowicz April 04, 2013
Whether you celebrate Easter, Passover or something in between (or nothing at all), chances are you may have spent the last few days with family. This may evoke some interesting conversation should they know you are in the technology sector. A family member came into to our Easter gathering with a newspaper clipping about this magical new antenna that would tune in every station you ever desired.
By Heather L. Sidorowicz March 27, 2013
Recently I was attending a nonprofit meeting, where the discussion turned to the non-profit group’s outdated website and our desire to get it updated. Fortunately one of our members owned a website design company, and we asked him if he could make our drab site look a little better.
By Heather L. Sidorowicz March 20, 2013
Last week I sent out a tweet asking my fellow AVTweeps (#avtweeps), “Where Do Installers’ Come From?” I currently have 498 followers (@tech_chi). The response? No answer from anyone. CEDIA actually picked up the tweet and retweeted it to its 6,572 followers.
By Heather L. Sidorowicz March 14, 2013
Cable boxes freeze. Phones crash. Computers need to be rebooted. Technology is not a perfect science. Sometimes, it is downright aggravating. It got me thinking; is technology a friend of a foe? Here are some examples:
By Heather L. Sidorowicz March 06, 2013
Before Facebook, before Twitter, before LinkedIn, and even before MySpace, there was social networking. It involved making connections and then connections through those connections. There wasn’t a limit of how many characters you could use, but you usually had only a small about of time to make an impression.