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Clare Controls Enlists ImageCrafters as Manufacturer’s Rep

ImageCrafters will serve as a manufacturer’s sales representative for ClareHome and its associated products and programs throughout New England.

Clare Controls, a provider of home automation solutions designed to give homeowners far-reaching control over their own automation experiences, has appointed ImageCrafters Inc. to serve as a manufacturer’s sales representative for ClareHome and its associated products and programs throughout New England.

“After 38 years running and working with leading edge consumer-facing companies, it takes a lot to get my attention,” said Spencer Kalker, president of ImageCrafters. “Clare’s commitment to modular product design, point-and-click programming, and technical support leads me to believe that they have a clear understanding of what it takes to create happy customers. I am delighted that ImageCrafters has the opportunity to work with Clare, and we look forward to introducing the New England market to the automation system that I believe will be recognized as a great performer and a great value for residences and small businesses.”

During his nearly four decades in consumer electronics, Kalker has consulted for and/or designed more than 250 commercial projects and 200 residential LV and LED lighting projects, integrating the latest in automation and other leading-edge technologies. As an eight-time CEA Design Award winner, he has conceived, designed, documented, and supervised the construction and development of widely diverse projects, also consulting for many of the leading companies in the CEDIA community.

“Spencer represents a whole new breed of manufacturer’s representatives,” said Jeff Zemanek, Clare’s vice president of sales. “Spencer’s incredible depth of industry knowledge makes him an amazing resource to all parties. He gives a prospective Clare Controls account a value-add on a level they may have never experienced before.”

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