Burkhardt Buys Wireless Audio Brand Soundcast
February 25, 2013
Soundcast Systems, developer and manufacturer of high-performance wireless music systems, has been purchased by CE industry veteran Jeremy Burkhardt. Burkhardt was the CEO of SpeakerCraft, the manufacturer of architectural audio and electronic products, until he resigned in May 2012.
For an in-depth interview regarding the transaction by Residential Systems editor Jeremy Glowacki, click here.
“Soundcast is an innovative, engineering driven company and one of the first to deliver high-performance working wireless technology and portable outdoor speakers,” Burkhardt said. “The unique opportunity lays in the fact that it’s a company with proven cutting-edge wireless, DSP, and amplifier technologies with multiple patents under its belt. They’ve lacked the capital resources to grow the business with more products, marketing and field training initiatives that are necessary for its dealers.”
Burkhardt’s longtime business partner Jeff Francisco, will be taking on the role of CTO.
“Soundcast already has a great management and sales team in place, but together we will make a great team even better by adding our collective strengths along with the financial resources I can deliver to the company,” Burkhardt added. “With our added people and resources we will strengthen our customer service, technical support, product time-to-market and new product innovations.”
The company will maintain business with its current management, sales, and operations teams from its headquarters in Chula Vista, CA. They will also continue their work with Oscar Ciornei as head of business development.
Expansion plans are in the works for larger headquarters facilities and staffing, according to the company.
Soundcast’s current president Mike Weaver, will continue in that role, as well.
“Jeremy brings a powerful combination of vision, experience, and fervor to Soundcast,” Weave said. “All that plus a combination of new products and more ways to use existing platforms to grow with our channel partners. I am excited to work alongside Jeremy, our leadership team, and network of global partners to rapidly grow Soundcast to new heights.”
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|OutCast wireless outdoor speaker system. ||The SoundCast SpeakerCast.|
The company plans to accelerate the development of new products that best fit the needs of the “modern connected world,” specifically anything involving a smartphone or tablet device. New models are slated for 2013 and 2014.
The company also promises to aggressively protect the intellectual property of its patented wireless audio, digital amplification and proprietary high-performance battery technologies.