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Cost-Plus Pricing Demonstrates Value to Clients
By Ira Friedman,   February 08, 2013
Savvy clients demand pricing transparency, as they should. To the client, the practice of estimating projects using a combination of market pricing and hourly labor rates seems confusing. More..

Employee Efficiency Increases Profitability
By Ira Friedman,   December 05, 2012
Most custom integration company owners say the best way to increase profitability is to focus on product cost. More..

Who’s on Your Front Line?
By Ira Friedman,   August 03, 2012
Go to your dentist to get your teeth cleaned, and a certified dental hygienist does the work. More..

Disarming Tough Clients
   February 03, 2012
It’s a common complaint from integrators. More..

Hold Back on That Proposal
By Ira Friedman,   December 08, 2011
Do you bid on projects by submitting proposals? More..

Be the Best or Step Aside
By Ira Friedman,   August 03, 2011
Here’s a given: the market is going to be tough for the foreseeable future. More..

More Value to Add-On
By Ira Friedman,   April 13, 2011
Have you noticed that wealthy clients are asking you to do more for less? More..

Will You Design or Build?
By Ira Friedman,   January 03, 2011
Often the best way to appreciate an industry is to compare it to others. More..

Imagine What Kinect Can Do
By Richard Millson,   December 01, 2010
Perspective #1: “Pack your bags. It’s over.” More..

Focusing on The ‘Middle’
By Richard Millson,   October 27, 2010
It goes without saying that our industry is currently undergoing massive change in terms of the products we sell (or used to sell) and the wide array of players and channels now involved in the creation and delivery of those products. More..


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Install Like It’s For You - A Song for the Custom Installer
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Always Do the Right Thing for Your Client
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CEDIA Awards Ceremony 2012
Wisdom Audio Factory Tour
Unexpected Atlanta
Triad DesignerSeries Step-by-Step Install
Top 10 Things to See at CEDIA 2010

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