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Runco’s New Line of Plasma Displays

Runco has added multiple new 1080p plasma monitors to its line of high-end video display solutions. The five new CinemaWall and PlasmaWall displays are the first to feature Runco’s exclusive OPAL (Optical Path ALignment) technology, as well as the most advanced video processor, Runco’s DHD 3.

“As other manufacturers abandon the plasma category, Runco continues to offer the best and broadest portfolio of high-end plasma displays, in addition to our world-class LCD displays and front projectors,” Runco’s vice president of technology, Ben Clifton, said. “Our newest plasma models deliver the superior video performance and installation versatility that our custom installation partners and their clients, demand.”

Runco’s exclusive display engineering produces deep black levels, high-quality brightness and contrast ratio, and the most accurate colorimetry available on all its plasmas. Now, the new plasmas offer Runco’s plasma performance, combined with the latest image technology and connectivity.

Runco’s proprietary OPAL technology, when paired with plasma, significantly enhances the black level, detail, and clarity within dark scenes. It allows the smallest details within the darkest scenes to be vibrant without sacrificing the overall picture quality. Runco OPAL also reduces surface light reflections on the glass plasma screen, a common viewing distraction.

The new CinemaWall and PlasmaWall plasma displays also feature Runco’s signature engineering and video processing technologies, including Vivix processing, VirtualWidediscrete multiple aspect ratio control, a broad array of video input choices, and ISF (ccc) calibration modes for reference level video quality in diverse lighting conditions.

The CinemaWall XP-OPAL50 and XP-OPAL65 feature integrated video processing, while the PlasmaWall XP-OPAL50 DHD, XP-OPAL65 DHD, and XP-65 DHD3 feature Runco’s next-generation DHD 3 external video controller processor.

Runco’s new DHD 3 features Vivix III 1080p processing with VirtualWide and new VirtualCinema aspect ratios. It is highly compatible with today’s video sources, enhancing all digital and analog signals, and matching output resolution, sync types and output formats to prevent “double scaling,” which can cause distortion. The DHD 3 also offers custom installers a complete selection of input, output, and control ports in an external, rack-mountable form factor for a clean installation to the display.

All Runco plasmas are high-altitude compliant in environments higher than 9,000 feet, and each CinemaWall and PlasmaWall flat panel display is available with Runco’s sleek black bezel. The five new flat panels join Runco’s XP-50, XP-65 and XP-103DHD plasma displays.
MSRPs are as follows:
CinemaWall XP-OPAL50 – $6,995
CinemaWall XP-OPAL65 – $13,495
PlasmaWall XP-OPAL50 DHD – $8,995
PlasmaWall XP-65 DHD3 – $13,495
PlasmaWall XP-OPAL65 DHD – $15,495