Features
Home Theater Week: Demos That Are Designed to Dazzle
Why Trinnov decided to create original trailers that offer a perfect immersive experience.
Features
Features
Home Theater Week: The Ultimate Dual-Purpose Home Theater
Cobb Home Innovations creates a private cinema that doubles as a presentation space for the owners and their employees.
Behind the Business
Perfecting Personnel
Do you have the right people in the right seats to succeed?
Behind the Business
Comparative Insights From CEDIA Market Intelligence
CEDIA examines the growth, trends, and challenges in the professional smart home industry across Australia, Canada, India, the U.K., and the U.S.
Features
The Custom Integrator Playbook for the Next 25 Years
The smart home has become an established staple throughout the country — so what’s next?
Features
Relatable Beats Perfect: How Flawed Content Builds Unshakable Trust
In a world of paid influencers, filters, and flawless feeds, it’s the behind-the-scenes blunders and real-life moments that win hearts and new clients.
Features
I Read the Newsletter Today, Oh Boy
Thinking about how we consume delivered content — and how we create it for our audiences.
Features
Shades Week: Functional Style
The versatility of motorized shade design and functionality continue to make them a high priority for clients.
Features
Shades Week Case Study: The Full Aura Experience
In its new training center, ProSource shows members the impact that Hunter Douglas’ shade/lighting solution can provide.
Behind the Business
Shades Week: Growing from the Inside Out
Why turning a team member into a shade specialist is the best retention tool you haven’t tried.
Features
Shades Week Case Study: High-End Garage
James Condon, known as “TheStradman” to his fans on YouTube, uses PowerShades to create an ideal filming location while protecting his prized auto collection.
Behind the Business
Shades Week: You Don’t Sell Shades; You Manage Light!
How to upgrade your shades sales strategy beyond luxury installations.
Features
Lighting Design Do’s and Don’ts
What every integrator should know in order to create unforgettable spaces.
Back to Business
The Unseen Engine of Operational Excellence
Leveraging the overlooked power of habits, routines, and processes to drive business results.
Features
The Perfect Exit
Why most business owners are asking the wrong question about exiting their companies.
Behind the Business
High-End Audio Week: Luxury Audio in Motion
How modern demands are shaping the future of sound.
Features
High-End Audio Week: It’s Not You, It’s Your Sub
Your subwoofer could be the main culprit in a disjointed audio experience.
Features
High-End Audio Week: Redefining Installation Standards
How toolless speaker design is evolving AV integration.
Features
High-End Audio Week: Upping the Audio Ante
Kansas City’s Naturally Wired goes all in on a new whole-home sound solution that was first experienced at last year’s CEDIA Expo.
Features
High-End Audio Week Case Study: Luxury Outdoor Living Experience
Concept Installations delivers a high-performance L-Acoustics-based sound system for an Ibiza villa, exceeding the homeowner’s requirements
Behind the Business
High-End Audio Week: Acoustics Made Easier
Created by pro audio professionals, REDIAcoustics takes the guesswork out of creating a great-sounding space.
Features
Showroom Spotlight – Crestron NYC Experience Center
The company’s latest showroom brings interior designers and clients inside a smart luxury Manhattan apartment.
Features
Leadership Lessons From Lindor
Management takeaways from the all-star shortstop for the NY Mets.
Back to Business
Winning by Waiting
The first one in doesn’t always take the prize — there is power in being the second mover.
Features
The Two-Way Street of Leadership, Part 2
How to use coaching to become the leader your business needs you to be.
Features
Total Immersion
An unused basement is transformed into a world-class home theater — and more.
Features
HDMI: Hugely Disappointing Media Interface, or Hurdle Differentiating Masterful Integrators?
A look at the potential problems an installation using HDMI can have — and how to overcome them.
Features
From Living Rooms to Restaurants
How Sonos can help integrators break into the light commercial market.
Features
Unlocking Customer Insights
How high NPS scores drive growth, service excellence, and loyalty from customers.
Features
Make Decisions Easy to Win More Clients
How simplifying your sales approach shortens the buying cycle and builds trust — without dumbing things down.
Back to Business
Differentiating in a Post-AI World
Standing out in our future business climate won’t be a matter of whether you use AI; it will be a matter of how.
Features
How to Stand Out in a Competitive Marketplace
Position your firm as the obvious choice by showcasing its key differentiators.
Behind the Business
Integrator Spotlight – AVTech Specialists
What started as a favor from an IT director for a co-worker turned into a full-time residential integration business that further evolved into commercial.
Features
Clients in Control
Customers-turned-owners of Atlanta’s AHT redo the massive showroom to present how much a smart home can do — and do it in style.
Features
Roll With the Changes
There is no doubt that tariffs will have an effect on our businesses — integrator, manufacturer, distributor, and consultant alike.
Features
Mastering YouTube for Marketing
How to make the most-used social media platform work for you.