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Focusing on The ‘Middle’
It goes without saying that our industry is currently undergoing massive change in terms of the products we sell (or used to sell) and...
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Product Integration
We can discuss acoustical and system planning and design, ergonomic considerations, and aesthetics but, in the end, theater designers are dependant and, in fact,...
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The Wait-and-See Approach
Over the past nine years, Parks Associates has been tracking the activities, attitudes, and opinions of principals active in the custom installation channel.
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New Skills, New Reality
Most ESCs in business today either started or have helped grow companies that possess the skills required for delivering many or all of the...
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Speaking of Milestones
So I’m turning 40 this month, which I mention not as some cheap ploy to get presents from my friends in the industry, but...
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Exclusive: Mark Terry Discusses His Plans for the AVC Group
The AVC Group, the new business group formed earlier this year to combine three Linear-owned residential installation companies–Niles, Xantech, and ELAN Home Systems–recently...
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Big Name in the Big Easy
Customer Service and Creative Designs Make Dynamic AV a New Orleans Favorite
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How Do You Define Success?
Embracing and Learning from Our Failures Can Lead to Success
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Well, If You Insist
A couple months ago I received the type of offer that you can’t refuse.
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Confusion or Fusion
Private theaters boasting stunning interiors and exceptional performance can be realized with planning, cooperation, and collaboration. Unfortunately this does not always come easily...
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It All Starts on Day 1
Seven Ingredients for Creating an Effective Employee Manual As business owners, one byproduct of our continuous...
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Sony Gets Exclusive
A New Group Director and Specialty AV Strategy Set Tone for ES Line ...
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Game Changers by Design
Well into the third year of a stubborn recession, the specialty CE and custom installation markets have undergone a major transformation. Consumers have...
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Feeling Unloved?
Last month’s news that B&W was offering portions of its loudspeaker product line to Magnolia retail stores felt to me like the CEDIA...
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Worth the Wait
Missouri Integration Firm Provides a Client with the Home Theater That He Always Wanted ...
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Is it the Ultimate DVR?
Why Media Center May Be the Only Box That Can Do It All We now live in a...
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Let’s Talk Money
Selling a Theater as a Complete Room Can Help Ease Sticker Shock “How much will this home theater...
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Why You? Why Now?
Leveraging Your Competitive Advantages for Greater Success Shortly after the publication of my last article in Residential...
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Simplifying Technology
Our Clients Expect a Lot More From Us, But Can We Deliver? Based on my 20-plus years of...
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Home Grown
I got a glimpse into my country’s once-strong manufacturing past last month while visiting Harman’s Elkhart, Indiana, factory, and I have to say that...
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How We Do Windows
Large reflective surfaces in a home theater require acoustical consideration, and windows are particularly difficult to treat.
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Historical Relevance
In the rapidly changing world of consumer electronics, it is nearly impossible to stop long enough to assess the significance of the products that...
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Bringing the Outside In
Most residential electronic systems contractors promise to move mountains and deliver the stars for their clients.
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Living Large
Two years ago, prominent private theater designer Theo Kalomirakis, founder of TK Theaters, and his VP of sales and marketing James Theobald envisioned...
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When Retro is a Good Fit
There are electronic systems contractors who take pride in their retrofit integration expertise, while others see it as a necessary evil in a...
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Chateau Style
Premier Designs CEO Jason Barth wanted to create a truly custom experience center for showcasing his company’s electronics integration services. After forming product...
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BehindBiz: Philips Pronto
Pronto’s Rededication Respected Control Brand Recommits to U.S. Custom Channel ...
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Feeling Refreshed
If you’re reading this column right now, then you must be either stubborn or old (or maybe both). Haven’t you heard that print...
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Our Game Is Changing
Five Market Challenges That Can’t Be Ignored By Your Company ...
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Sales Software Packages Offer Efficiencies, Profits
The Proposal is more than just a popular Sandra Bullock flick showing down at the local Metroplex. It’s also one of the most important...
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What Shape Are You In?
Knowing Your Personality Type Can Help You Communicate In both business and personal interactions, it’s important to...
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Setting an Accurate Budget
What To Ask Your Client To Help Establish Your Project’s Price ...
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No More Party Tricks
Last month, the New York Times featured an article from a writer who wanted to make her onebedroom Manhattan apartment “smarter” by buying...