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ADI Launches Lighting Control Program

Melville, NY — ADI’s new Lighten Up program has been created to educate help dealers about business opportunities in lighting control. Dealers will have a chance to learn about lighting control technologies, interact with leading manufacturers, and see product demonstrations.

“Lighting Controls are becoming more and more popular, and have created a great new revenue opportunity for dealers,” said Ian Hendler, director of business development at Leviton. “With energy costs being a major concern for homeowners, it’s important for dealers to be able to provide a convenient lighting control system that can save consumers money.”

As homes become more technologically advanced and homeowners look for ways to reduce energy costs, lighting controls present an opportunity for dealers to increase their revenue stream. In both new construction and retrofit, lighting controls help dealers diversify their product offering while providing customers with a convenient solution. Lighting control systems are easy to install and configure, and build upon dealers’ existing skills. Through monthly webinars and branch trainings, the Lighten Up program will provide dealers with an in-depth look at lighting control technology.

ADI carries a complete line of lighting control solutions from Centralite, HAI, Leviton, Simply Automated, LiteTouch, Powerline Control Systems, and Universal Remote Control. Equipped with technology from Z-Wave, UPB, and Zigbee, these products allow dealers to offer fully automated lighting control systems.

“At ADI, we are always looking for new ways to help our customers increase their sales in a competitive environment,” said Ed Constantine, senior product manager for wire, structured cable and home solutions at ADI. “By developing the Lighten Up program, we will be helping our customers get involved in this thriving new market, and create new opportunities to grow their business.”

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