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ADI Launches New Vendor Program

The VIP program offers real-time information about the distributor's roster of manufacturers, including sales, finances, and operations.

Melville, NY–ADI has launched its new Vendor Information Program (VIP) to increase communications, improve efficiencies, expand relationships, and strengthen its supply chain with vendors.

VIP offers ADI vendors the resources, support and procedures to distribute their product lines through ADI branches across North America.

With a newly designed website, VIP provides vendors with easy, online access to a breadth of information including sales and support, finance, operations, standards and guidelines, marketing opportunities and product management.

“As a leading distributor of our line of products, ADI has clearly taken the next step to grow its relationships with vendors,” said Marc Lamb, national accounts manager at Boston Acoustics and Denon Electronics. “The VIP website is an innovative user experience; I can find real-time information on my company’s lead time, invoices, inventory levels and more.”

Along with the VIP website, ADI has a dedicated Vendor Relations Group to fully support its vendors through their business cycle. “At ADI, we understand how important our vendors are to our business success. VIP clearly demonstrates ADI’s commitment to our vendors,” said Randy Teague, vice president of marketing at ADI. “We know VIP will strengthen our relationships with vendors, expand our shared success and bring added value to our customers.”

For more information, visit www.adilink.com.

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