Azione Vendors Convene Before IPRO Conference

Azione Unlimited held its first vendor-only planning meeting at the Talking Stick Resort, preceding the annual IPRO Conference. Twenty-two attendees representing 18 vendor companies convened in Scottsdale, AZ, on October 27 and 28 to evaluate, strategize, and plan the group’s business activities for the coming year.
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Azione Unlimited held its first vendor-only planning meeting at the Talking Stick Resort, preceding the annual IPRO Conference. Twenty-two attendees representing 18 vendor companies convened in Scottsdale, AZ, on October 27 and 28 to evaluate, strategize, and plan the group’s business activities for the coming year.

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Azione Unlimited's first ever vendor-only planning meeting. 

Six main topics were selected, including “How to Grow Both Dealer and Vendors Profits” to “How to Create More Value for Dealer Members." At the end of the session on the last day, all notes from the discussions were reviewed and a list of top ideas were selected and prioritized as items to execute in 2015.

“What is unique about AU is that they include vendors as members,” said George Walter, director of home entertainment for Christie Digital. “This event exemplified the value AU puts on vendors. For the vendors who care about growing their business with Azione dealers, this event allowed us to share past experience and create new ideas which we all felt was a win-win situation.”

“The Azione Vendor Conference gave Savant the opportunity to join a cross-section of industry leaders and openly discuss the state of the market place and collaborate on industry growth opportunities,” shared Angela Larson, vice president of sales operations at Savant Systems. “It is this kind of forward thinking that makes Azione Unlimited, and its members, a valuable partner for Savant.”

“Most businesses typically work in a reactionary mode. I thought that looking forward and planning for a positive outcome for next year would illuminate the pathways to prosperity for dealers and vendors alike,” noted Richard Glikes, president of Azione Unlimited. “This was an extremely worthwhile exercise with trenchant concepts from bright vendors flying around the space. We were all energized by the process, and the thought that we had crafted a plan for the betterment of all parties. I look forward to replicating the event next year.”

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