Gibson Guitar appointed Bob Weissburg as global executive VP to work "closely with all divisions to develop and execute growth strategies for the future," the company announced.
Wiessburg's emphasis will be on CE, but he will also be involved in the company's musical instruments and pro audio businesses, a spokesman added.
Weissburg will report directly to chairman and CEO, Henry Juszkiewicz.
Weissburg left D&M Holdings last year, having served as president of sales and marketing for the Americas. He oversaw Denon, Marantz, Boston Acoustics, McIntosh and D&M Professional products. Before joining D&M, he held executive positions at Sony, including president of the consumer sales group and SVP of strategic planning for sales.
As part of Gibson's diversification into CE, the company at CES announced plans to enter a strategic partnership with Onkyo in which it will acquire a majority of Onkyo USA and become the second largest shareholder of Onkyo Corp. in Japan. Under the deal, Onkyo would also invest in Gibson.
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