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Capitol Debuts New Logo

Part of company-wide rebranding effort

Capitol has a new look.

The Eagan, Minn.-based consumer tech distributor for residential systems and light commercial contractors unveiled a new logo as part of its 2019 rebranding campaign.

The logo has been updated with a new “play” button within the O (see above).

“Capitol is in the midst of a rebranding effort, driven in no small part by our marketing manager and graphic artist, Megan Larson,” said Curt Hayes, Capitol’s president and chief financial officer, in a statement. “From our website, collateral and eFlyers to our customers, Megan is creating an updated, unified appearance for all things Capitol, which of course begins with a new logo that features a fresh appearance while still being recognizable to our longtime clients.”

“The design of our new logo communicates who we are today and captures many of our core values,” said Larson. “Our refreshed look symbolizes our expertise of the products we sell and the simplicity of working with us.”

The new logo will be included anywhere Capitol has a physical or digital presence.

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