Danish manufacturer dnp denmark a/s has changed its distribution model in North and South America to market its Optical Screen Technology to new and existing channel partners.
Located in Anaheim, CA, Applied Screen Technologies (AST) will be doing business as (DBA) dnp North America. This change in distribution strategy will maximize exposure towards the commercial market with dnp branded products. dnp Denmark will be lending its full support to U.S. based dnp North America. Who will provide a more concentric operation with sales, accounting, customer service and a (DC) distribution centre all residing at their Anaheim facility.
“The U.S. is a very import market for dnp denmark,” said global sales and marketing manager, Soren Kraemmergaard. “This change allows dnp to be much more flexible in this very dynamic business environment. Jesse Walsh will remain onboard as the North American sales and marketing manager and will enable this transition to be as seamless as possible.”
“On April 1, 2014 ‘AST’ will begin doing business as ‘dnp North America’ with offices, showroom, warehouse and training facilities in Anaheim, CA. This will enable existing and potential customers to fully explore dnp product innovations in real-world, high ambient light conditions, and meet directly with dnp factory trained personnel,” added Kraemmergaard.
dnp Denmark is the worldwide large screen centre of Dai Nippon Printing Co.