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Electronic Stockroom Opens New Facility

The West Coast consumer electronics distributor has set up its first Pacific Northwest service center.

San Rafael, CA–Electronic Stockroom, a consumer electronics distributor specializing in high-end audio and video electronics, has opened its first Pacific Northwest facility.

“We are very excited to bring our experience and expertise to this new market,” said Glen O’Brien, president of Electronic Stockroom. “We have developed a strong presence in California, Nevada, Arizona, and Hawaii, and look forward to providing our first-class service to the Pacific Northwest.”

Electronic Stockroom serves the custom installation and custom home integration markets, addressing the professional integrators’ need for “just-in-time” inventory management by offering on-site and next-day availability of virtually all products they distribute. Operating from Redmond, Washington, the distribution company services the greater Puget Sound area, Washington, and Oregon. Some of the premium product lines available include NEC, Canton, NuVision, Escient, Xantech, Fusion Research, Pioneer PDP’s, and Furman.

The new Electronic Stockroom facility features a dealer training center and showroom, providing hands-on exposure to the latest technologies. Electronic Stockroom conducts frequent vendor events, dealer open houses, and regional product and sales trainings providing customers with sales tools and up-to-date information on industry activities and trends.

Electronic Stockroom’s new facility will be managed by Michael Bicak. Bicak, an authority in the A/V retail industry, has more than 31 years of experience in sales, technical support and design, general management and multi-unit management capacities. Before joining Electronic Stockroom, Bicak spent 17 years in multiple senior level positions with west coast specialty retailer, the Good Guys.

Electronic Stockroom is a charter member of the EDGE Distributors Group, a service-oriented group of 14 independently owned regional distributors catering primarily to custom install and residential systems integrators.

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