Guifx is celebrating its tenth anniversary this month, having been founded in 2000 to develop graphical user interfaces (GUIs) for the home automation industry.
“We were the first design studio to specialize in touchscreen interfaces, and over the last 10 years we’ve been refining our design process and pioneering new technologies,” said Morgan Strauss, director of operations at Guifx. “From our QuicKey navigation and room grid approach to our innovative fonts and software tools, Guifx solutions offer integrators unique differentiation and define ease of use for end users. And for an elegant look, we’ve got the best artists in the world. It’s been a great ten years, and we’re looking forward to continuing our growth for another 10.”
Guifx’s design process starts with a concept as a basic sketch. From there the concept undergoes interface wireframing, where it is refined and tested to perfection. Each interface is then polished to a shine with a candy coating of elegant graphics and icons designed to provide a sophisticated look and intuitive operation.
Over the past 10 years, the company has introduced several interface technologies. These include Guifx’s QuicKey navigation, which opens non-A/V activities in a modal window that is simply closed to return to the previous screen. As an alternative to floorplan navigation, which has several disadvantages when it comes to massive, multifloor dwellings, the company has also developed a room grid approach. This method provides a more organized way of selecting and receiving feedback from rooms, the company says. Icons representing each room or zone improve the user experience even further by speeding up visual recognition.
Recently the company released Victoria, its first UI for the Crestron Mobile G iPad™ application. Guifx has also ventured into embedded markets, partnering with providers of touchscreen device components, including Amulet Technologies, Reach Technologies, and Crank Software, in addition to consulting with manufacturers of embedded devices with touchscreen displays, such as GE and Boston Scientific.