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HES Partners with Harman

Home Entertainment Source (HES) has partnered with Harman Luxury Audio Group.

Home Entertainment Source (HES) has partnered with Harman Luxury Audio Group.

By adding the Harman Luxury Audio Group, HES members will now have special programs and access to Mark Levinson, Revel, JBL Synthesis, and Lexicon products, all of which fall under the Harman Luxury Audio Group umbrella.

“Harman Luxury Audio Group is very excited to partner with the HES buying group. We look forward to supporting its member dealers with advanced audio technologies from JBL Synthesis, Lexicon, Revel and Mark Levinson coupled with comprehensive marketing and support,” said Ron Rouse, senior sales manager, Americas Region, Harman. “Our dealers are central to our business and HES is clearly a well-organized community of excellent dealers with a shared commitment to premium AV and concierge-grade customer care. This agreement presents us with a great opportunity to strengthen our relationship with existing dealers within the HES buying group and also make our brands available to a broader base of qualified dealers.”

While Harman leverages HES’s dealer base, HES benefits from the credibility of the Harman Luxury Audio Group’s brands, while rounding out its product line for dealers.

“We already have an excellent audio/video product lineup, giving HES members a wide variety of products to offer consumers. Now, with the addition of the Harman Luxury Audio Group, that lineup is even stronger, especially on the audio side. We are very excited to bring such a revered brand into the fold as a vendor partner,” said Jim Ristow, executive vice president of HES.