HTSA Fall Conference to Reveal Special Projects

Buying Group Meeting in Chicago will Provide Details on Tom Doherty’s Initiatives
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Home Technology Specialists of America (HTSA), the hybrid-retail and custom integration buying group, will hold its 2017 Fall Members Conference October 25-27, 2017 at the InterContinental Chicago Magnificent Mile. On the heels of a strong start to the year, group members will be offered an update on plans for new director of special projects, Tom Doherty, and a keynote from author Connie Podesta.

For HTSA, 2016 was a turnaround year, with former member Jon Robbins returning to the group as its executive director and charting a new course for the group. That led to greater momentum and, ultimately, a record year for the organization. And that momentum has continued into 2017.

“I’m really proud of the way our members and vendors alike have pulled together to achieve a period of extraordinary growth,” Robbins said. “We have an amazing agenda planned for this Fall Conference with a nationally recognized Hall of Fame keynote speaker offering truly valuable information, as well as a series of presentations and classes to keep members at the forefront of the latest trends and methods. Even more exciting, members will have the opportunity for an exclusive sneak peek at upcoming special projects from our newest HTSA executive, Tom Doherty.”

Addressing the membership this year, in a keynote presentation, is Podesta, an award-winning author of seven books. She will present fresh material customized for HTSA members on how to maximize client relationships, offering fresh data profiling Millennials and other client generations’ unique personality attributes. Members will learn actionable steps to better tailor their approach to clients to maximize the relationship.

Although still new with the group, Doherty will present HTSA members with a sneak peek or overview of some of the projects on which he’s beginning to investigate. The special projects that Doherty is working on are expected to have a significant influence in the future growth trajectory of the group and members are waiting with great anticipation to learn more about these new areas of growth.

Another presentation will be a workshop presented by Richard Millson, founder of manufacturer Millson Custom Solutions and also an integrator himself. Millson’s experience as both an manufacturer and an integrator gives him a unique perspective on the systems and processes needed for high-level execution, efficiency, and profitability.

Millson will share techniques for setting standards for key business processes to ensure successful and profitable results.

The Fall Conference will also feature a follow-up presentation from internet security expert Rob Krug of Sonic Wall, who gave one of the most popular presentations at the 2017 Spring Conference, with tales of the threat of hackers to system installations. Krug’s presentation at the Spring event included a video of him demonstrating just how easy it is to hack a residential installation that truly shocked members.

Krug’s presentation for this conference will include steps members can take to fortify their installations and better protect their clients.