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LVZ International Adds Nikolai Efimov

LVZ International has added Nikolai Efimov as business development manager for Eastern Europe.

LVZ International has added Nikolai Efimov as business development manager for Eastern Europe.

Nikolai brings 18 years in the Eastern European market growing sales in the territory, opening new distribution channels and entering new diversified markets. Nikolai’s responsibilities have included sales and sales management, strategic planning, market development, revenue and earnings growth, product training and new product roll-out for challenging territories.

“I look forward to work with the sales team at LVZ representing our brands, The DaVinci Group & TiO Automation, in the Russian and Eastern European markets,” stated Efimov.

Nikolai brings 18 years in the Eastern European market representing such lines as SpeakerCraft, Lutron, Creston, Niles, Da-Lite and Proficient Audio. Nikolai has been responsible for growing sales in the territory, opening new distribution channels and entering new diversified markets. Nikolai’s responsibilities have included sales and sales management, strategic planning, market development, revenue and earnings growth, product training and new product roll-out for challenging territories.

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