Middle Atlantic Appoints New Business Dev. and Sales Mgmt. Roles

Seasoned Pros Bring Additional AV Expertise to Dedicated Sales Team
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Kevin Billingsley (left), Craig Childs (middle), Brian Montini (right) of Middle Atlantic Products

Middle Atlantic Products today announced a series of appointments to the company’s business development and sales management teams. Kevin Billingsley joins Middle Atlantic as West Coast business development manager for connectivity; Brian Montini as Midwest business development manager for connectivity; and Craig Childs as Midwest regional sales manager.

Billingsley brings more than 20 years of successful sales management to his new role. Prior to joining Middle Atlantic, Billingsley worked as a founding partner for Burro Productions, a whole-home audio, home theater, design, and installation company. He has also held various sales leadership roles at Clare Controls, Atlona, Kaleidescape, Sound Perfection, and Bay Area Audio.

In his new role Montini provides sales and project management experience. He also brings Middle Atlantic a vast knowledge of systems integration from working as a field technician and engineer for such companies as Crestron and PolyVision. Most recently, he was territory manager for the K-12 market at Panasonic USA.

Childs’ sales management record is the product of more than 25 years in the AV industry. Before joining the company, he was a regional sales managers for Crestron, where his responsibilities included working with customer integration companies in Texas, Oklahoma, and Arkansas.

“The addition of Kevin, Brian, and Craig to our team furthers Middle Atlantic’s aim to position itself as the premier global choice for infrastructure products and solutions,” said Rob Riccitelli, vice president of sales, Middle Atlantic. “The wealth of knowledge and experience they bring to their respective roles not only helps guide our customers to finding the right solutions for each application, but also will define the future sales strategy of the company.” 

Middle Atlantic Products has been part of the Legrand group since its acquisition in 2011.