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MSR Adds Frank to Sales Team

Media Specialty Resources, Inc. (MSR) has strengthened their sales and marketing team via the addition of Richard A. Frank.   Richard A. Frank. With more than 30 years of experience on all sides of the desk, Frank will be taking a proactive role with dealers, and developing sale

Media Specialty Resources, Inc. (MSR) has strengthened their sales and marketing team via the addition of Richard A. Frank.

Richard A. Frank.

With more than 30 years of experience on all sides of the desk, Frank will be taking a proactive role with dealers, and developing sales and marketing initiatives that are in tune with today’s marketplace, according to MSR.

“The market for acoustical tuning materials is growing significantly among home entertainment enthusiasts,” said Anthony Grimani, MSR’s president. “They are discovering the incredible improvements provided by our products. Richard’s deep understanding of the marketplace and his impressive history of sales development makes him the ideal catalyst to help our dealers grow.”

MSR’s Dimension4 line of products, developed by Grimani and his team, is uniquely sophisticated, and is organized into an intelligent system with which dealers can easily work.

“I can’t wait to bring the benefits of Dimension4 products to dealers. MSR tuning systems deliver terrific improvements in sound quality,” said Frank. “They are well built and very attractive. They represent new profit opportunities, and they dramatically improve the performance of everything else the dealer sells. We’ll work together to make them proficient in the sales of these systems and materials. Our dealers are going to be thrilled.”

Richard Frank will be based out of Orange County, CA, while the rest of the MSR team is in Novato, CA. He will be active in all segments of MSR business.

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