One Firefly has announced its official corporate stance on artificial intelligence (AI) technology and the new AI initiatives the organization will be undertaking this year focused on helping integrators grow through education. With this in mind, One Firefly will be sharing regular content, resources, and tools to help its clients and AV professionals navigate the exciting world of AI.
As part of its commitment to innovation and education, One Firefly is actively exploring how AI technology can enhance and support product offerings, improve operational efficiency, and unlock new creative, innovative, and critical thinking opportunities within the AV industry. The agency is gathering insight into how AI will affect operational processes within integrators’ businesses in areas including sales, staffing, HR, legal, finance, marketing, customer service and support, and operations.
“Our mission is to help the integrators we serve by giving them the knowledge they need to leverage AI in their business operations,” says Ron Callis, CEO at One Firefly. “We see it as our responsibility to be a steward of the industry in regard to AI advancement. And we know that our integrators don’t have the time to do this research and testing themselves right now — they have businesses to run. So, we’re ready and willing to do the heavy lifting.”
For more information, visit onefirefly.com.