San Francisco, CA — Parasound has signed a nationwide distribution deal with AV distribution giant AVAD. Under the new partnership, all AVAD branches in the U.S. will carry Parasound’s custom installation focused New Classic and Z Series components. Parasound had previously supplied components to eight of AVAD’s US branches.
“We are pleased to announce our new partnership with AVAD,” commented Parasound president and founder Richard Schram. “The current environment for electronics sales is challenging, but Parasound and AVAD have both continued to perform well due to our mutual obsession with superior customer service, high quality products and innovative technology that provides the custom installer the tools needed to remain profitable and to grow his business. AVAD’s strict prohibition, monitoring and enforcement of unauthorized internet sales mirrors our own, and provides much needed protection from unscrupulous sellers for both dealers and consumers.”
“Parasound is an idea fit for our program,” added AVAD president Bob Gartland. “They have been a supplier to eight of our branches for a number of years, and we have been extremely impressed with their outstanding products and commitment to customer service. The rugged high-end performance of the New Classic line and the innovative solutions oriented Z Series will provide great value to our customers.”
“AVAD’s strength in the marketplace,” Schram added, “will help us continue to promote the Parasound brand, and will help us reach the dealers and installers who will most benefit from the sort of value-oriented high end solutions we offer.”