Presentation Switchers Inc., a U.S.-based audio-visual manufacturing company located in the Los Angeles, California, area is launching a new European sales and distribution office in Munich, Germany, to support European distributors through sales, marketing, and logistic services.
European operations will begin in Munich on February 1, 2011 and will be led by Florian Goebel, general manager of presentation switchers Europe with Achilleas Ziogas in senior sales. The Munich office will be responsible for supporting regional distributors throughout Europe by providing local sales, marketing, technical support and warehousing.
“Interest for Presentation Switchers’ products in the European market has been incredible,” said Phil Hale, Presentation Switchers’ president and CEO. “The Munich office is strategic and essential in order to keep up with demand, enable timely access to product, as well as provides access to our local technical, sales and marketing people. This investment in this office is signal to the industry of our commitment to the European market. We are very fortunate to have Florian Goebel on our leadership team — a well-respected, long-time veteran of the AV industry in Europe.”
Commenting on the launch, Goebel added, “Similar to the United States, Europe is struggling with the transition from analog to digital signals. Presentation Switchers is the only manufacturer offering a field upgradable modular presentation system that supports both analog and digital devices. We are proud to be a part of this progressive company, its exciting products, and representing the interests of the European market.”