PRO Audio Technology (PRO), the leading supplier of loudspeakers and DSP-programmable amplifier systems, has hired Haley Patterson as Marketing Coordinator. Patterson joins the team to oversee marketing, business development, and brand strategy.
Patterson comes to PRO from PRIMA Cinema, the first service to bring theatrically released movies to the home, where she spearheaded a diverse range of marketing efforts from PR to event management. Patterson’s valuable communication and marketing tactics, and her history of working with a parallel client base will contribute to PRO’s steady growth and presence with both US and International markets.
“Haley was a key player in positioning PRIMA Cinema as a premier brand by creating strategic partnerships and opportunities with the high-end channel,” said PRO Audio Technology President, Paul Hales. “Haley’s proven track record in our market paired with her entrepreneurial nature makes her the perfect addition.”