Middle Atlantic Products has announced that Rob Atkins has joined the company as regional brand sales manager, southeast. In this position, Atkins will work closely with sales teams and product management to foster relationships with local integrators and consultants by providing brand expertise relative to the Middle Atlantic portfolio of solutions including racks, technical furniture, and power.
“As Legrand | AV continues to strengthen its partnership with customers, we’re investing to expand our teams with deep knowledge of the independent brands in each region across the U.S.,” says John Stenzel, director of sales for Middle Atlantic Products, Legrand | AV. “Rob has more than 20 years of AV experience, including six with Middle Atlantic. His experience and proven track record will help drive strategies that will strengthen our industry relationships and sales.”
The appointment of Atkins further reflects the Legrand | AV commitment to a new, streamlined sales structure that unifies the multiple brands under a single banner. Atkins has held sales and development management positions with several AV companies. He also served as regional sales manager for Middle Atlantic, laying the foundation for understanding the company’s broad product offering and identifying the solutions that will solve customers’ AV integration and technology challenges.
For more information, visit www.middleatlantic.com.