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Runco Expands its LightStyle Series

Runco’s new LightStyle LS-HB is a high-bright projector that the company says is designed to excel outside of the dedicated home theater, where environmental factors such as lighting are not easily controlled. The LS-HB’s price point is also meant to offer customers an affordable big screen video experience in virtual

Runco’s new LightStyle LS-HB is a high-bright projector that the company says is designed to excel outside of the dedicated home theater, where environmental factors such as lighting are not easily controlled. The LS-HB’s price point is also meant to offer customers an affordable big screen video experience in virtually any room of the house.

The LS-HB joins Runco’s LightStyle 3-chip DLP solutions — the LS-10i, the LS-10d, and the LS-7.

“With the LS-HB, we are able to provide our customers with a solution that they may have believed impossible: a vivid, big-screen entertainment experience in their living room,” said Jennifer Davis, vice president of marketing for Runco. “The new LS-HB projector joins our stand-out line-up of LightStyle platforms to create real possibilities for front projection in spaces where the only solution previously available might have been a large flat panel television. By providing a solution for this new Flex-Theater space, Runco continues to pioneer home solutions, and redefines entertainment possibilities in the home.”

Runco’s LightStyle Series combines DLP-based SuperOnyx technology and delivers 2,700 lumens in high-brightness mode. It also incorporates the ISF (Imaging Science Foundation) calibration suite, including ISF Day and ISF Night presets, and features Runco’s internal video processing for scaling and analog-to-digital signal conversion.

The LS-HB is available in a matte white finish to camouflage ceiling installations. Beyond white, Runco’s FinishPalette enables full-color, large-format projector design options, including sports logos, a gallery of artist impressions and the option to custom print client-supplied artwork.

The LS-HB projectors are available with Runco’s new CineGlide lens solution that enables a motorized, mechanical 2.35:1 anamorphic lens to move in front of the standard lens for CinemaScope reproduction.

The LightStyle LS-HB will be available in February 2011 with an MSRP of $7,995. The LS-HB with CineGlide will be available with an MSRP of $15,995.

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