Séura is now certified as a Woman-Owned Business Enterprise (WBE) through the State of Wisconsin Department of Administration. The certification validates that Séura meets the requirements of being at least 51% woman-owned, controlled, and managed.
The Women’s Business Enterprise Council implements a rigorous research process to evaluate business applicants seeking certification to ensure requirements are met. The process includes interviews with company personnel, an on-site visit, and an in-depth review of company financials, legal documents, and other factors.
This certification qualifies Séura to be considered for contracts with corporations and government entities that seek vendor relationships with businesses owned and operated by women. The State of Wisconsin maintains an online WBE Directory to further promote state certified woman-owned businesses to potential buyers and business partners.
“Our current and prospective customers now have the option to purchase elegant television and reflective products from a validated woman-owned business,” said Gretchen Gilbertson, Séura CEO and co-founder. “We are excited about this opportunity to help our customers fulfill their supplier diversity requirements and further strengthen our partnerships through our approved certification.”
Gilbertson founded Séura in 2003 with her husband Tim Gilbertson in their garage workshop. As passion ignited and innovation came to life, Séura developed into a technology powerhouse offering luxury décor products for residential, commercial, and hospitality markets. Today, Gilbertson leads the company with a vision to achieve the perfect harmony of technology and design.