This month marks the premiere of Residential Systems’ first-ever Rising Stars issue. The magazine’s editorial team surveyed industry manufacturers for dealer recommendations, and they provided companies that may have been off their radar until recently, when they made a splash with increased sales numbers or infrastructure improvements.
Congratulations to our first Rising Stars, but watch for more companies in the coming months.
Name: C&R Systems Inc.
Locations: Corona, CA, Palm Desert, CA, and San Marcos, CA
Year Founded: 1981
Full-Time Employees: 90
Company Executives: Bob Cross, President; Eric Roden, Sales Manager; Bob Locke, Director of Operations
Sales Team: Tim Potts, Head Technical Engineer; Ben Simmions, Builder Manager; Pam Mosbaugh, Accounting Manager
Primary Product Lines Carried (Manufacturers): SpeakerCraft, USTec, Yamaha, Pioneer Elite, HAI, Centra Clean, Nutone, Ademco
Most Successful Product Categories: SpeakerCraft, USTec
Keys to Success: “Trade shows! This is industry is always moving and changes every six months. That’s what is so exciting about technology. Using the energy from trade shows and disseminating that knowledge to our builders and customers is critical. Education and consultation our keys to our success.”
–Bob Cross
What Their Vendors Are Saying: “C&R Systems has been rockin’ over the last couple of years. They have grown 100 percent with us each year. They are hard-working people and fun to deal with.”
–Chris Lehenen, Western Regional Sales Manager, SpeakerCraft