Triad’s Scarpelli to Retire in February

Larry Pexton, founder and president of custom loudspeaker manufacturer Triad Speakers Inc., has announced the February 2011 retirement of veteran sales and marketing director Paul Scarpelli.   Paul Scarpelli Having joined Triad in 1996, Scarpelli is credited by Pexton as bein
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Larry Pexton, founder and president of custom loudspeaker manufacturer Triad Speakers Inc., has announced the February 2011 retirement of veteran sales and marketing director Paul Scarpelli.

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Paul Scarpelli


Having joined Triad in 1996, Scarpelli is credited by Pexton as being a driving force behind the brand’s growth in the custom installation channel. Scarpelli will continue as the face of Triad on the internet, with contributions to AVS Forum and other AV sites, as well as consulting to Triad.

Scarpelli’s duties will be divided among three accomplished Triad employees. Current director of international sales and business development Mike Budd continues in that role. Existing national sales manager Bruce Franklin moves into the role of director of North American sales, and marketing manager Paul Teixeira becomes director of marketing. All three will report directly to Pexton.

Of Scarpelli’s contributions to Triad, Pexton said, ”When Paul started with the company most dealers were cherry-picking; we weren’t selling many systems. Early on he pushed for changes so that our product line would be intuitive; he took the company in the direction of offering complete systems and influenced dealers to purchase them. Paul has developed a great network of independent sales reps, and motivated them with consistent and often humorous input.”

Scarpelli said that he will miss the camaraderie with his friends at Triad, but looks forward to stepping back a bit and enjoying life.

“I plan on seeing more of my family despite their protestations, finishing writing a book, spending more time on my bicycles, playing drums, perfecting my anti-gravity machine, and working on the cloak of invisibility,” he joked.

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