Tributaries Cable has appointed three new firms to represent the company in the territories of northern California/northern Nevada, Central U.S. and northern Illinois/Wisconsin.
“We are thrilled with the addition of these three new teams adding to the strength of a our front line,” said Joe Perfito, president of Tributaries. “I am fully confident that each will inspire a positive impact on their respective territories.”
Effective immediately, Zone Pacific will handle northern California and northern Nevada. The team of Gary Paola, Ben Grass, Greg Bahlhorn and Lesley Horton bring over 80 years of experience in the successful sales and marketing of consumer products.
Creative Sales and Marketing will handle the central U.S., led by principals Randy Strunk (Nebraska and Iowa) and Joe Shaffer (Kansas, Missouri and southern Illinois) supported by Vicky Dovel for inside sales. With their 60 years of experience in representing select specialty CE manufacturers, they bring a wealth of experience and the knowledge of how to assist their dealers in maintaining sales and profitability.
Orion Advanced Marketing will handle the northern Illinois and Wisconsin area with Steve Block and Larry Lebbing leading a group of on-the-road salesman and office support staff. Dan Davis, Bill Haran, and Mike Hanrahan spend most of their days on the road, personally supporting their retail and custom accounts, while Kathy Zielinski, Carol Vittorini, and Alissa Witt take care of inside sales support.