Don’t Hesitate to Differentiate
Consumers need to know what makes your offering unique, different, and better than what they see in headlines or on social media.
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Consumers need to know what makes your offering unique, different, and better than what they see in headlines or on social media.
Design professionals want to include tech and are eager to learn, but are still leery of the lingo.
Vernacular varies wildly from trade to trade. Are you speaking your audience’s language?
Whether work from home or work from office, the conference system’s design attributes and sound quality are key.
The unseen challenge plaguing your communications — and what you can do about it.
Melissa Geitgey, APR, to focus on expanding CEDIA’s marketplace visibility.
Why having no news to report is a worthy — and important — part of client communication.
A cautionary tale in better communications with your customers.