Integration Guides
The Integration Guide to Selling Immersive Sound Now Available
In this guide, we talk to top industry pros about how to demo and sell these systems — and make sure they live up...
selling
Integration Guides
The Integration Guide to Selling Whole-Home Audio – Rocking The House
Whole-home audio systems offer a wealth of possibilities to clients.
Blogs
6 Types of Possible Smart Shade Customers
Identifying ideal candidates when selling automated shades.
Integration Guides
Guide to Selling Power Management — Powering Through
Getting clients to see that the necessities of power management go way deeper than outages.
Blogs
The 411 on Selling Shades
Shade Partner’s Shane Silloway and Legrand’s Charlie Derk discuss breaking into the shade control business.
Features
Unfairly Maligned
Every trade upsells their clients — a practice that seems to be acceptable to the community at-large — so it feels unfair for CIs...
Back to Business
Modern Smart Lighting Almost Sells Itself (Almost)
The latest smart lighting systems offer major benefits and improvements to home life, and it’s up to custom integrators to make sure their clients...
News
Draper Unveils New Shade Sales Kit
Attempts to make the shade selling process easier for dealers.
Features
The Who, What, When, Where, Why, and How of Private Theater
If you can answer these questions for your prospective home theater customers, then they will have the information they need to make the right...
Back to Business
Selling Beyond the Sale
Changing the game around client and partner interactions with Relationship Science techniques.
Blogs
Profiting From The Backlash
Turning bad technology experiences into positive customer engagements.
CEDIA Show
Modus VR Enhances Design Software Platform
Latest version of the software to be demo’d at CEDIA Expo.
Integration Guides
Integration Guide to High-End Audio 2019
When it comes to selling high-end audio, hearing is believing.
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