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BenQ Expands True 4K UHD HDR Home Cinema Lineup

The CinePrime HT5550 midrange projector features 100 percent DCI-P3 CinematicColor and HDR-PRO technologies.

BenQ has announced the new CinePrime HT5550, the latest 4K DLP projector in BenQ’s home cinema portfolio capable of reproducing 4K UHD HDR movies. The projector combines BenQ’s HDR-PRO and CinematicColor DCI-P3 technologies to achieve all the clarity and depth of HDR content and 100 percent coverage of Digital Cinema Initiatives (DCI)’s DCI-P3 wide color gamut standard.

The HT5550 CinePrime projector delivers true 4K performance with 3840×2160 resolution and 8.3 million distinct pixels for each frame. In addition, BenQ’s proprietary HDR-PRO technology brings HDR capabilities to projection. Supporting both HDR10 and HLG formats, HDR-PRO incorporates auto color and tone mapping techniques.

BenQ’s proprietary CinemaMaster Video+ technology brings commercial-quality digital cinema to the home with motion-adaptive 4K pixel enhancement, color enhancement, and natural flesh-tone rendition. Its 1.6X big zoom and 2D horizontal and vertical lens shift fit a wide range of home cinema possibilities.

With the success of the flagship BenQ CinePro HT9060 home cinema projector, SnapAV will be the only distributor carrying the HT5550 upon initial launch.

BenQ’s CinePrime HT5550 4K UHD HDR projector will be available from the BenQ Store, SnapAV and other resellers beginning April 16 and retails for $2499.

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