Runco Adds to LightStyle Projectors

At CEDIA Runco is expanding its LightStyle Series with two new three-chip DLP, 1080p projectors: the LS-10d and LS-10i. Designed to excel in both the dedicated theater as well as other rooms in the home, such as media rooms, basements, and dens, these new Runco projectors have been designed to deliver uncompromised 10
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At CEDIA Runco is expanding its LightStyle Series with two new three-chip DLP, 1080p projectors: the LS-10d and LS-10i. Designed to excel in both the dedicated theater as well as other rooms in the home, such as media rooms, basements, and dens, these new Runco projectors have been designed to deliver uncompromised 1080p three-chip video performance at an astounding value, the company says.

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Both the LS-10i and LS-10d can be customized with Runco's FinishPalette service.


"With this new affordable three-chip, 1080p projector, the LightStyle Series now offers a complete gamut of stylish and accessible projection solutions with the legendary quality and craftsmanship that is synonymous with the Runco brand," said Jennifer Davis, vice president of marketing for Runco. "The Runco LS-10 projectors offer a no-compromise three-chip, 1080p, full high-definition solution that fits the needs of today's homeowner in both performance and price."

Runco's LightStyle Series combines DLP-based SuperOnyx technology with Runco ConstantContrast and Vivix image enhancement and proprietary video processing to achieve deep black levels and significant contrast, according to the company. Both incorporate the ISF (Imaging Science Foundation) calibration suite, with day and night calibration memory settings, individual sharpness and noise reduction controls, programmable image memory selection keys, built-in test patterns, and a dark room-optimized remote.

"The LS-10 projectors from Runco close a gap in the channel and satisfy needs with both installers and customers with its incredible performance and outstanding value," said Ward Pitkin, manager, three-chip projectors for Texas Instruments. "We are proud to be able to continue our outstanding relationship with Runco and continue to provide the most cutting-edge technologies for the home theater market."

The LS-10i features Runco's internal video processing for scaling and analog-to-digital signal conversion. The LS-10d ships with Runco's award-winning Digital High-Definition (DHD) external video processor offering the same processing and scaling as well as IR and RS-232 control and enables individual display calibration through the controller. Designed as a rack-mounted external processor, the DHD offers advanced connectivity options as well as installation flexibility because it can be located next to, and connect directly to, all other source components with a single-wire connection from the DHD to the projector, making it an ideal solution for retrofit installs.

The LS-10 projectors are available with Runco's new CineGlide lens solution that enables a motorized, mechanical 2.35:1 anamorphic lens to move in front of the standard lens for Scope reproduction. Runco CineGlide enables the viewer to switch from 16:9 content to 2.35:1 content, without black bars on the top or side of the image, with the touch of a button.

Both the LS-10i and LS-10d can be customized with Runco's FinishPalette, the latest element of the Design by Runco initiative. Runco's FinishPalette enables full-color, large-format projector design options, including licensed logos from your favorite NCAA collegiate sports programs, a gallery of artist impressions and the option to custom-print your own artwork. Complementing the new FinishPalette offering are 25 new, hand-finished signature paint colors to compliment any décor.

The LS-10i will be available in October for an MSRP of $21,995 and LS-10d will be available in December for an MSRP of $26,995. All Runco displays feature a two-year RuncoCare standard warranty. Runco RedCarpet and PremierCare extended service options are also available.

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