Sony’s Ultra 4K Movie Service Will Debut Monday Sony said its new 4K movie-streaming service, Ultra, will debut next week exclusively on its 4K Ultra HD TVs with Android TV.Lisa Johnston ⋅ Mar 31, 2016 Sony said its new 4K movie-streaming service, Ultra, will debut next week exclusively on its 4K Ultra HD TVs with Android TV. Ultra, which was previewed during CES in January, will officially debut on April 4. Consumers will be able to purchase ($30) and stream Sony Pictures films in 4K, some with HDR. At launch titles will include “Concussion,” “The Night Before and The Walk,” “Crouching Tiger Hidden Dragon” and “Ghostbusters.” Rentals will not be available, nor will films from other studios. This story appeared initially in sister publication TWICE. Click here to read the original post in full. SubscribeFor more stories like this, and to keep up to date with all our market leading news, features and analysis, sign up to our newsletter here.