In our series of #CEDIAShares blogs, we’re talking with exhibitors about the hottest technologies and trends they’re looking to see at CEDIA Expo 2023.
Q&A with Marijn van der Wal, CEO of DEN Smart Home.
Why Exhibit at CEDIA Expo 2023?
CEDIA Expo is the premier showcase for innovative home technology, making it the perfect place to connect with dealers and demonstrate why our award-winning DEN SmartStrike is a value-add to their product portfolio.
The SmartStrike is the first invisible, wireless-enabled smart door strike. This unique and simple solution is expertly milled and designed to fit in the door frame. Featuring a completely inconspicuous design, DEN SmartStrike users get all the benefits of a smart door lock without compromising the aesthetic design of the door.
While the DEN SmartStrike can be a DIY solution for the handy homeowner, we know that many consumers are opting to work with professionals. Research from Parks Associates found the number of households selecting self-install has declined nearly 30 percent since 2019. Dealers are the trusted resource for home technology decisions and CEDIA is where they come to learn about new products like ours.
What is the most exciting trend you expect to see at the show?
We always marvel at how the smart home ecosystem is constantly evolving. The first iteration of the DEN SmartStrike will be Z-Wave compatible, giving it the ability to seamlessly integrate with thousands of other Z-Wave devices. As a result, there are so many devices that can complement the DEN SmartStrike, we’re excited to see what other Z-Wave members are bringing to market and how we can all work together to continue to drive an optimal smart home experience.
What will you focus on at the show?
Building dealer connections and showcasing how the Den SmartStrike fulfills a need in the market.
Offering the best of both analog and smart home security, users can still unlock their door using a traditional key or use the companion app available for both iOS and Android to access their homes and businesses easily and safely. Through the app, users can also create digital keys for family members, friends, and temporary guests.
Not only are dealers able to enjoy a competitive margin on this product, but the concealed nature of it makes managing inventory simple.
To learn more, check out DEN Smart Home in booth #829 at CEDIA Expo 2023 and visit www.densmarthome.com.
