Autonomic has hired Krista Bergman-Haughey as Director of Sales, Western Region. Bergman-Haughey’s experience in the consumer and commercial electronics markets spans twenty years.
Based out of Orange County, CA, Bergman-Haughey will be responsible for the Rocky Mountain region along with the western states of the United States. Her role will include establishing and maintaining a carefully selected network of integrators that can effectively represent Autonomic’s best-in-class Mirage Music Players, multi-zone amplifiers, and accessories to discerning clients.
She will be working directly with and reporting to Autonomic’s Director of Global Sales, Aaron Chisena. “I have had experience working with all aspects of the channel—from the smallest integrators to regional and national accounts along with distributors, independent reps, wholesalers and retailers,” explained Bergman-Haughey. “I am looking forward to leveraging my passionate and tenacious approach on behalf of established Autonomic dealers as well new prospects in this vital territory.”
As a first step in her new role, Bergman-Haughey will gain familiarity with every critical facet of the Autonomic brand, products, and services. “We have high expectations for Krista based on her successful track record in the consumer and commercial market segments,” stated Aaron Chisena. “We anticipate establishing new relationships with key accounts and increasing brand visibility for Autonomic in the region.”