CasaTunes has partnered with LVZ, an international manufacturer’s representative based in Vancouver, British Columbia. LVZ specializes in the custom integration channel and is promoting CasaTunes’ line of multi-room music servers and streamers through meetings and training to selected distributors in all major international markets, with a specific focus on Australia, UK, Germany, France, Switzerland, Italy, Sweden, Norway, Denmark, Russia, and Poland.
Led by industry veteran Linda van Zanten, LVZ will assist the sales team with developing, implementing, and managing sales and customer support programs for all international territories outside of the U.S. van Zanten has previously served as international sales representative for notable brands as SpeakerCraft, Key Digital Compass Control, Sonance, iPort, Triad, and BitWise Controls.
“We understand that sales is about building lasting and trusted relationships,” said van Zanten. “LVZ will use its 50 years of sales, marketing, distribution, and support expertise to maximize profitability and sell-through when we offer CasaTunes’ whole-house audio solution to distributors around the world. Our results-driven approach creates a competitive advantage for CasaTunes to engage in a business environment with some of the world’s best retailers, custom integrators, and importers of specialty audiovisual products.”
“We chose LVZ International because we are planning to ramp up our international business and we have seen the results they have gotten for others in our industry,” said Steve Guerra, VP of business development at CasaTunes. “CasaTunes has much to offer international integrators; we refer to our self as the ‘Swiss Army Knife’ of whole-house audio because we offer the most comprehensive multi-room audio solution, integrate with most popular home automation systems, support any amplifier or AV receiver, and control with most popular third-party switches.”