CEDIA has released key findings from the first ‘Size and Scope of the Residential Electronic Systems Market’ report.
This research project provided trend analysis, evaluated the total economic value of the industry, identified each dealer channel’s level of significance, and more.
CEDIA will be conducting this research project again in 2012 and will build upon last year’s data, including submissions from manufacturers. Participating U.S. manufacturers will get a full copy of the report including the aggregate data from the installer surveys and manufacturer data collection.
“Industry specific data can help manufacturers allocate their resources more effectively. This can mean any thing from vertical markets they should be pursing to areas of the country where a sales strategy may be needed,” said Erica Shonkwiler, CEDIA research manager. “This data coupled with results from the market share report provide a road map of where a company currently stands and where they have the potential to grow.”
Another research opportunity is CEDIA’s Dealer Market Share Analysis. This project offers manufacturers and distributors the opportunity to know what their share of the dealer market is in the U.S. (broken down by region, state, and select metro area) and how many are CEDIA members.
Manufacturers may participate in both research projects at no cost, and all data is submitted to a secure online portal. Data submission for the Size and Scope project for U.S. based manufacturers is currently open through July 16. Manufacturers interested in learning more about these research opportunities are encouraged to attend a complimentary webinar that will answer questions and provide greater detail on these projects on Tuesday, June 5 at 1:00 p.m. Eastern.
CEDIA will also conduct the survey of U.S. residential electronics installation companies again this year. This survey will be available in early June and close July 16. Participating U.S. residential electronics installers will get a copy of the report of aggregate data from the installer surveys and entered into a drawing to win a free iPad and a complimentary trip to CEDIA EXPO.
Questions about CEDIA’s research initiatives can be directed to CEDIA market research manager Erica Shonkwiler at [email protected].
