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Lennar Opens Amazon Experience Centers in 8 Cities

Cutomers Can Experience Alexa Control at select Lennar Communities in Atlanta, Dallas, Los Angeles, Miami, Orlando, San Francisco, Seattle, and Washington DC

Amazon has opened interactive Amazon Experience Centers within select Lennar model homes across the United States. In these Alexa-enabled smart homes, customers can ask Alexa to control the television, lights, thermostat, shades, and more. The model homes showcase how customers can use Alexa in their everyday lives.

Customers can experience just how easy it can be to reorder household essentials with a press of an Amazon Dash Button, listen or watch Prime content with Fire TV or schedule on-demand home services through Amazon Home Services. Customers can visit a model home in person or learn more by going to

“We wanted customers to experience a real home environment that showcases the convenience of the Alexa smart home experience, great entertainment available with Prime, and Home Services,” said Nish Lathia, general manager, Amazon Services. “We are excited to extend our relationship with Lennar with the launch of Amazon Experience Centers. As one of the nation’s largest homebuilders, Lennar offers the potential to enable this experience within easy driving distance of millions of customers.”

In a real home setting, customers can experience how Alexa, Prime, and Amazon services come together to help them control smart home devices with just their voice. Customers also can experience the simplicity of adjusting the thermostat, seeing who’s at the front door without leaving the couch, and trying routines such as “Alexa, good morning” to have Alexa turn on lights, read the weather, and provide an update on commute times based on traffic.

Amazon Experience Centers feature the latest products and experiences set up by Amazon experts, who are Amazon employees specially trained on the latest technology. Customers who want to bring the experience to their existing homes can book a one-on-one session with an Amazon expert.

“Amazon’s ability to bring a home to life with Alexa smart home experiences, entertainment and services—coupled with their obsession with customer experience—is a natural extension of our Everything’s Included approach to homebuilding,” said David Kaiserman, president of Lennar Ventures. “We picked Amazon because of our shared commitment to customers, their Amazon experts across the country, and their ability to connect customers with thousands of service providers through Amazon Home Services.