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Volutone Selected as Sony Regional Distributor for Southern California

As one of the very first Sony distributors in the U.S., Volutone's relationship with Sony has come full circle after being selected once again as regional distributor for Southern California.

Volutone‘s relationship with Sony has come full circle after partnering once again with Sony Electronics as the regional distributor for Southern California. As one of the very first Sony distributors in the U.S., Volutone will once again distribute to select AV specialty retailers and customer installers in the Southern California and Nevada regions. 

Schireson storefront in LA.

Volutone will be providing local warehousing, support and training for Sony products including their 4K Ultra HD TVs, ES front projectors, and Home Theater Receivers and HiRes Audio products as well as other high-performance Sony categories.

In 1957, Stan Schireson, son of company co-founder Jack Schireson, confirmed the deal with Sony to then carry the company’s two transistor radios; today, Trevor Hansen, grandson of Stan and vice president at Volutone, signed the deal with Frank Sterns, VP of AV specialty and custom installation at Sony Electronics. The faces may change, but the dedication does not.

Stan Schireson at his 96th birthday party with grandson and Volutone VP Trevor Hansen.

“For the past 20+ years Sony has focused more on the retail/direct dealer channel,” said Hansen. “With the specialty AV business changing, Sony is bringing more resources, support and training to the custom dealers and they need local, on the ground support. Our longstanding history of Sony success, coupled with our knowledgeable staff and customer service make this an opportune relationship.”

“Volutone is a perfect addition to Sony’s AV Specialty/CI channel partner list,” said Sterns. “They have a well-deserved reputation for customer service and dealer support. Their value-added approach fits well with Sony’s new AV Specialty/CI strategy which is committed to bringing the premium home experience of 4K UHD TV and Hi Resolution audio to consumers in Southern California and Nevada through select custom integration professionals.”

Sony is the market share leader in 4K Ultra High Definition TV’s, 4K Projectors and Home AV receivers. The company also offers the ES (Elevated Standard) line of high-performance, installation-friendly home AV products, supported by industry-leading warranties, 60-day advanced exchange for installers and a dedicated ES Technical Support Hotline.

Kicking off the new agreement, Volutone is presenting their first new Sony training classes throughout the month of August at each of the seven training facilities throughout Southern California and Las Vegas.