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Industry Veteran and Loudspeaker Designer Paul Hales Launches Theory Audio Design

Theory Audio Design loudspeakers and electronics are designed to bring large-scale sound to residential and commercial installations where aesthetics and compact size are paramount.

Paul Hales, 30-year loudspeaker engineer, AV industry veteran, and owner of Pro Audio Technology (PRO), has announced the launch of Theory Audio Design (Theory), a manufacturer of loudspeakers and Amplified Loudspeaker Controllers that will be making its debut at CEDIA Expo 2018 in Sound Room 14 (SR-14).

Theory loudspeaker models consist of three in-wall and four slender on-wall models, featuring dual 5-inch, 6-inch, and 8-inch woofers. For deep bass, Theory offers two subwoofer models sporting 12-inch and 15-inch high-power drivers. Three soundbars round out the loudspeaker line designed to pair with today’s 65-inch, 75-inch, and 85-inch flat panel TVs. Two Amplified Loudspeaker Controllers (ALC) provide the power and brains behind the beauty.

Looking under the hood of Theory’s loudspeakers you’ll find 1.4-inch aluminum diaphragm compression drivers on proprietary Theory ImpedanceOptimizer waveguides, which achieve 110 dB of SPL with just 1W input. For the bottom-end, Theory loudspeakers feature reflex-loaded carbon fiber woofers that generate 95 dB – 100dB SPL per watt depending on model.

Constructed from custom aluminum extrusions that are only 3.6 inches in depth, and available in black or white, Theory loudspeakers feature clean lines, rounded edges, machined aluminum accents, and configurable decorative trim. Finish options for the trim pieces include carbon fiber, white, gray, or black gloss, natural and black aluminum, brushed stainless steel, and matte pewter.

At the core of every Theory system lies a 96 kHz/24-bit DSP processing engine called a Loudspeaker Controller. Theory’s ALC-1508B and ALC-1809B 8- and 9-channel Amplified Loudspeaker Controllers create a new product category by combining the functionality of a multichannel DSP processor, high-power multichannel home theater and distributed audio amplifier, multichannel mixing amplifier, high-resolution loudspeaker processor, and, for the first time, multichannel bass management – all packed into a single 1U package.

Theory Audio Design will debut at CEDIA 2018, September 6 – 8, 2018, where a selection of loudspeakers and Amplified Loudspeaker Controllers will be on display along with Pro Audio Technology products in Sound Room 14 (SR-14). Attendees are invited to experience Theory’s sonic muscle for themselves from what is expected to be yet another memorable Hales demo.

The first seven models of Theory loudspeakers and Amplified Loudspeaker Controllers will ship in Q1 2019, with additional models introduced throughout the year.

For more information on Theory Audio Design, watch for updates from