BTX Technologies has hired Texas-based Mizzen Marketing Resources and North Carolina-based Precision Sales Group (PSG) to represent the company in the south central and southeastern United States, respectively.
Through individual marketing agreements,
PSG will provide sales, marketing, and dealer support to its dealers in Alabama, Georgia, Mississippi, North Carolina, South Carolina, and Tennessee.
Mizzen will provide the same to its resellers in Texas, Oklahoma, Louisiana, and Arkansas.
PSG is a manufacturer representative agency specializing in commercial and residential AV technology.
“As a team we are excited about working closely with BTX, a company that boasts a long history of innovative products, customer service, and support,” president of PSG, Jon Perry, said. “We look forward to introducing the breadth of the company’s product line across all our vertical markets.”
The company has more than 15 years of experience spanning all facets of the consumer electronics and pro AV industry.
Mizzen Marketing Resources has built a reputation providing the pro AV community with video and media conferencing and collaboration, digital signage and streaming, and integrated room system solutions.
The company supports its manufacturer and dealer partners in creating a mutually satisfying and profitable relationship with each other and the end user.
“We are thrilled to have the opportunity to work with BTX,” owner of Mizzen Marketing, Dave Taylor, said. “The company’s unique patented solutions along with their engineering and manufacturing capabilities make BTX a very exciting line.”
“The sales professionals at Mizzen Marketing and PSG have provided V integrators in their territories with the highest level of sales and support for more than two decades. We are very pleased to be working with each of these two organizations,” president of BTX Technologies, Greg Schwartz, said. “Through our new agreements with Mizzen and PSG, we are even better prepared to provide the growing BTX reseller network and its customers with professional solutions, service, and support.”