CEDIA and Coldwell Banker Real Estate have collaborated to offer a home technology certificate program to Coldwell Banker Real Estate independent agents. The newly developed curriculum, which will be taught by CEDIA representatives, will help agents better represent the value of home technology.
"Home technology is a source of convenience, security, and comfort in homes across the United States, with almost half of all Americans previously sharing with us that they either already own or plan to invest in home technology by the end of 2016," said Budge Huskey, president and chief executive officer of Coldwell Banker Real Estate LLC. "We believe it is imperative for our affiliated agents to learn about home technology and engage with the professionals who install it. Partnering with CEDIA to provide this course was an easy choice and we've already seen a great amount of excitement from our agents surrounding this new offering."
The curriculum, created specifically for Coldwell Banker sales associates, hones in on the rise of home technology and relevant monetary and lifestyle benefits for both buyers and sellers. The first course offering was presented to a pilot group of Coldwell Banker Real Estate Independent Agents earlier this month, and a recorded webinar version of the course will be available to agents in the near future. CEDIA will re-purpose the materials so that CEDIA Outreach Instructors (COIs) may present the course to Coldwell Banker agents within their communities.
"Working closely with industry partners is key to the continued growth and success of our channel,” said Vin Bruno CEDIA CEO. “Collaborative partnerships like the one we have formed with Coldwell Banker stand to benefit all involved; CEDIA members will be utilized as trusted technology experts, agents will be able to communicate the value of technology in the home, and homeowners will understand how technology complements and enhances their life at home."
All CEDIA members interested in connecting with industry partners in their area are encouraged to become a CEDIA Outreach Instructor (COI). As part of this program CEDIA members are taught how to deliver relevant (CEU-approved) technology education to design and build professionals in their community. The next training session will take place on Tuesday, September 13 as part of CEDIA 2016. Additional information about the COI program can be found at cedia.net/outreach.