Christie Signs Azione Unlimited as New Partner

Christie has signed an agreement with buying group Azione Unlimited that brings Christie digital projection and visual display solutions to all of Azione's integration partners, which are composed of consumer electronic dealers, custom retailers, integrators, and vendors.
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Christie has signed an agreement with buying group Azione Unlimited that brings Christie digital projection and visual display solutions to all of Azione's integration partners, which are composed of consumer electronic dealers, custom retailers, integrators, and vendors.

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The agreement offers a partnership between Christie and 92 integrators across America. Azione Unlimited and its integrators will have access to the 4K DCI-compliant Christie Solaria Series, the popular Christie D4K2560, Christie D4K3560, Christie HD10K-M 3-chip DLP® projectors, as well as Christie LCD video walls, and Christie MicroTiles.

“This partnership brings together two organizations with core high end technological capabilities to address the experiential expectations and requirements of the most discerning customers in the USA,” said Tony Barton, senior director of sales, USA, Christie. “Azione Unlimited is renowned for its strength in the industry and this partnership offers strong support for Christie as we grow our business.”

“These are the most exciting product lines that Azione Unlimited has ever introduced,” noted Richard Glikes, founder and president of Azione Unlimited. “The reputation of Christie for high performance and unparalleled service dovetail perfectly with the caliber of dealers and ultimately the clientele we cater to. We value performance above all else, and the Christie partnership elevates Azione and our dealers. We are proud to have been chosen to be partners on this endeavor.”

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