James Loudspeaker has appointed Pulse Cinemas as its distributor for the U.K. and Ireland. Founded in 2003, Pulse Cinemas has a team of 12 employees (and growing) to bring home cinema and custom installation products to AV dealers and custom integration specialists throughout the region.
“Representing James here in the U.K. is a real honor for myself and the entire Pulse team,” said Pulse Cinemas managing director Mike Beatty. “After visiting the company's headquarters in Napa, CA, we were able to get a firsthand look at James’ astonishing capacity to engineer and manufacture custom speaker solutions for integrators. We will be incorporating James products into our showroom facilities in order to best demonstrate the brand to our loyal dealers/installers and their clients. James Loudspeaker’s commitment to producing the very best sound from just about any form factor will ensure that this brand is ideally positioned with the finest AV dealers in the region.”
Pulse Cinemas offers education and support services administered by experienced staff via phone or email—even on the job site when required. Pulse holds product training events in order to ensure that integrators have the tools they need to correctly configure each system. Specification support services are also available from the Pulse team, helping dealers to close sales while reducing the stresses associated with the installation and calibration required for each job.
“We are excited to work with Mike and the experienced team at Pulse Cinemas in the U.K and Ireland,” said James Loudspeaker CEO Mark Schafle. “We anticipate that Pulse will increase brand visibility for James Loudspeaker in the U.K. and we look forward to establishing new relationships with top dealers and integrators through this critical region.”